Market Booths
Sunday, July 13, 2025
Don’t miss over 50 lively booths serving up authentic French flavors, gourmet treats, chic lifestyle finds, and must-have retail pop-ups—all on Madison Avenue.
Sunday, July 12, 2026
New Yorkers’ favorite summer festival is back! Bastille Day returns to Madison Avenue on Sunday, July 12, with this year’s vibrant theme: Montmartre to Manhattan – Celebrating 250 Years of French American Creativity.
From noon to 5 PM, Madison Avenue from 59th to 63rd Street and 60th Street between Fifth and Park Avenues will transform into a celebration of French culture, creativity, and joie de vivre. Visitors can eat, shop, and play à la française while enjoying live performances, complimentary outdoor activities including arts & crafts and dance workshops on our pop-up lawn, exclusive film screenings, tasting parties, and more than 60 booths featuring the very best in French cuisine, artisan goods, and unique discoveries.
Family Activity partners—including the NY/NJ FIFA Host Committee, La Boule New Yorkaise, Sheridan Fencing, and Asphalt Green—will offer interactive activities for players of all ages, plus an exciting Scavenger Hunt adventure: visit at least 6 destinations, collect a stamp at each location, then bring your completed passport to one of the L’Alliance New York booths at 63 St & Madison Ave or 60 St & 5th Ave to collect a special prize!
New this year is the Carnaval des Animaux! Click this link to learn more
On Friday, July 10 to Saturday, July 11, experience the spirit of France in Montclair with a joyful weekend of film, shopping, music, food, and community celebrations for all ages! Learn More Here
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Manhattan Bastille Day Schedule
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| 12:00PM | BASTILLE DAY STARTS | All locations | |
| 12:00PM | 5:00PM | Jeu de l’Oie | 60th St corner |
| 12:15PM | 12:30PM | Official Speeches | Stage |
| 12:30PM | 1:15PM | Pet Parade | Stage/Lawn |
| 1:00PM | 1:45PM | Mask-Making Workshop Session 1 | 59th Street corner |
| 1:30PM | 2:15PM | Pet Costume Contest | Lawn/Stage |
| 2:15PM | 3:00PM | Mask-Making Workshop Session 2 | 59th Street corner |
| 2:30PM | 3:15PM | Dance Workshop Session 1 | Lawn/Stage |
| 3:30PM | 4:15PM | Mask-Making Workshop Session 3 | 59th Street corner |
| 4:00PM | 4:45PM | Dance Workshop Session 2 | Lawn/Stage |
| 5:00PM | BASTILLE DAY ENDS | All locations | |
| 5:30PM | Screening Partir un jour | Florence Gould Theater | |
Sunday, July 13, 2025
Don’t miss over 50 lively booths serving up authentic French flavors, gourmet treats, chic lifestyle finds, and must-have retail pop-ups—all on Madison Avenue.
Interact with this large-scale art installation created by French artists Gwendoline Finaz de Villaine and Pauline Lévêque as a tribute to the long and historic friendship between France and the US. Roll the gigantic dice and see where their interpretation of the Game of Goose takes you. Composed of 63 squares, each representing a beloved monument in Paris or New York, from Versailles to the Statue of Liberty.
The Bastille Day Raffle offers guests a chance to win a collection of prizes generously donated by members of the French and New York communities. Leading this year’s raffle is the Grand Prize: two Air France Premium Economy round-trip tickets to Paris, offering the perfect opportunity to experience the beauty, culture, and art de vivre of France.
Sunday, July 12, 2026
Join us for an afternoon celebrating the rich artistic dialogue between France and the United States through food, wine, music, and conversation. Guests will enjoy a curated selection of French and American wines, spirits, and culinary specialties, with live music from French singer Margot Sergent and her band. This gathering offers a unique opportunity to toast the friendship, innovation, and artistic expression that unite France and America.
A lively mix of performances, hands-on art, and pop-up experiences will bring 250 years of French-American creativity to life, celebrating the rule-breakers, risk-takers, and the avant-garde spirit that connect both cultures. Expect bold, interactive moments that invite everyone to experiment, create, and come together in a shared spirit of creativity and fraternité.
Sunday, July 12, 2026
Premium shopping returns to The French Garden, located between 61st and 62nd Streets on Madison Avenue, featuring Printemps New York, Président, Angelina Paris, Café d’Avignon, Cartolina Nantucket, Mille-Feuille Bakery and more.
Sunday, July 12, 2026
The French Market brings together 50+ food and lifestyle vendors offering French food, artisan crafts, and family-friendly activities along Madison Avenue.
Sunday, July 12, 2026
L’Alliance New York is the city’s premier center for French language and francophone culture. Stop by an L’Alliance New York information booth to learn more about French classes for kids and adults, memberships, upcoming film screenings, performances, the library, and more, with a special Bastille Day deal!
Sunday, July 12, 2026
Bastille Day returns to Madison Avenue on Sunday, July 12, with this year’s vibrant theme: Artistic Revolution. The street will transform into a celebration of French culture, creativity, and joie de vivre. New this year: the Carnaval des Animaux, a playful celebration of our beloved furry companions!
Sunday, July 12, 2026
L’Alliance New York Bastille Day will once again be an official stop for The Greater New York Citroën & Velosolex Club’s Annual Bastille Day Rally & Rendez-vous. Visitors can admire classic models of the iconic French car maker up close on 60th Street between Fifth and Madison Avenues.
Sunday, July 12, 2026
Jacques Tati’s first color film brings back the endearingly clumsy Monsieur Hulot, hopelessly at odds with the advancements of modern life and hilariously out of place in his sister’s geometric, mechanized home. Winner of the 1959 Academy Award for Best Foreign Language Film, Mon oncle remains one of cinema’s most delightful comedies.
Partir un jour
Sunday, July 12, 2026
Opening the Cannes Film Festival last year, Leave One Day is a charming, heartwarming musical following Cécile (Juliette Armanet), who returns to her native village after her father’s heart attack; a reunion with her teenage crush stirs long-buried memories. Amélie Bonnin’s debut is a warm, retro-tinged feel-good film, punctuated by songs that linger long after the credits roll.

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